Inequality In The US, China Interference, Data Labeling, Lending By Tech, Customer Behavior and Dark Data

This week we begin with an article on a COVID-19 economic data tracker created by Raj Chetty, a Harvard economics professor, that tracks the state of the US economy in real-time, revealing soaring inequality. Next, we have a story on a leaked Chinese database that exposes the growing political interference of China all over the world. The following article talks about how labeling data as Third-party or First-Party has disrupted the evolution of data in the marketing industry, and how this problem can be fixed. Then, we have a piece that highlights the surge in lending by large tech companies as opposed to Fintech companies, as per a working paper by the Bank of International Settlements. Following this, we have a story by Forbes that reveals the growing relevance of alternative data in understanding customer behavior. Lastly, we have included a video in which Professor David Hand of Imperial College London talks about the importance of “Dark Data”.

Harvard’s Chetty Finds Economic Carnage in Wealthiest ZIP Codes

Raj Chetty hasn’t eaten at a restaurant in months. In fact, he’s barely left his home near Harvard, where he’s an economics professor. The MacArthur genius grant recipient has been getting his haircuts from a stem cell biologist—his wife.

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The data dump that reveals the astonishing breadth of Beijing’s interference operations

Last week, a small Chinese company made headlines when independent researchers revealed that it has been collecting information on prominent individuals around the world — 2.4 million of them.

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First- and Third-Party Data Lexicons Complicated The Evolution Of Data. Here’s How We Fix It.

You would be hard-pressed to find someone in this industry who doesn’t think marketing has a jargon problem. Our industry has the tendency to describe things – whether that’s processes, platforms, or assets – with labels that are neither descriptive nor useful when put into real-world business application and strategy.

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Bank for International Settlements highlights the rise of lending by big tech companies, noting it’s growing faster than fintech lending

The paper entitled Fintech and big tech credit: a new databaseassembles, and updates data on fintech and big tech credit volumes. The database is then used to address questions about how large the global fintech and big tech credit markets are, both in absolute terms and relative to overall credit markets.

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Data Now More Valuable Than Ever

Imagine if you knew exactly how a company was performing, at any given time, by uncovering critical data points in consumer behavior. For example, imagine you knew how customers prefer to buy certain items – whether online or in-store – and what content would drive new subscriptions among tech and entertainment brands.

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Dark Data: Why What You Don’t Know Matters

Professor David Hand, Emeritus Professor of Mathematics and Senior Research Investigator, presents and discusses his latest publication Dark Data: Why What You Don’t Know Matters.

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Source: https://mailchi.mp/zigram/data-asset-weekly-dispatch_28_september-2

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