What is a Data Asset?
A Data Asset is a structured, comprehensive and validated database of information which has been built for a specific use case and in response to a problem

Build for purpose
Purpose-built Data Assets are designed to meet specific business requirements as defined by the customer & use cases, oriented to solve specific problems.

Data Assets which include all the data points which are necessary, relevant to the specific use case.
Validated
Data Assets which have been created from valid sources which are relevant, up to date and can be audited.
Structured
Data Assets which are constructed and designed according to a defined plan in order to address a specific use case.
Why are Data Assets Important?
01
CHALLENGES

Challenges
- The Lack of Data leads to losses & inefficiencies for businesses
- Valid & comprehensive data is difficult to come by
- Organizations have lots of gaps in their existing Database. They almost never fill them
- Expensive apps, system & platforms and no investment in data
- Tech & Data Departments don’t align well with each other

02
IMPACT
Impact
- The Lack of Data leads to losses & inefficiencies for businesses
- Valid & comprehensive data is difficult to come by
- Organizations have lots of gaps in their existing Database. They almost never fill them
- Expensive apps, system & platforms and no investment in data
- Tech & Data Departments don’t align well with each other
03
SOLUTION

Solution
Buiding Data Asset for specific business goals, such that it is created, enhanced, transformed or collated to contribute to sustainable business revenues